If you think your social media feed feels angrier than a few years ago, you’re not alone; in fact, one candidate in the recent Canadian election, interviewed for this article by Stephen Maher, believes that Facebook’s algorithm adjustment of 2018 increased the amount of anger he faced when knocking on doors. The algorithmic adjustment, which the company introduced to drive engagement and revenue, had the effect of amplifying negative posts, creating viral content that “led to actual violence that harms and even kills people,” according to whistle-blower Frances Haugen, who testified before the US Senate last week. That an algorithm can have wide-ranging implications for public safety drives home the need for Facebook to open its processes to researchers.
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